December 6, 2020

Picture this: It’s 2020 and there is a global pandemic called the coronavirus. People all over the world are on high alert. Every touch, sneeze and cough is analyzed and everyone wants to keep it from spreading. You wear masks, avoid large groups and even start working from home. Your kids haven’t been to school

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November 15, 2020

“Who is your target audience?” The question stumps Al. “Girls?” he asks. The marketer shakes her head. “Young girls?” She shakes her head again. “You need to know your target audience like you would a friend.” Al laughs, the marketer doesn’t. “Personify your brand. Imagine they were sitting before you. How would they be dressed?

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October 27, 2020

Bart sells watches. He’s been in the industry for years and has earned himself a reputation. Everyone loves Bart’s quality, luxury watches. Not only are they stylish and made with some of the most beautiful stones on the market, but they are functional as well. And now that Bart’s proved his watches are successful, he’s

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October 13, 2020

Brit has an idea. After countless hours of internet research and more phone calls than any one person should have to endure, Brit has found a way to make at home eyebrow waxing easier. Her idea is strong, her business plan is thought out and as a girl herself, Brit knows there is real need

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September 29, 2020

Ryan is an avid Diet Coke drinker. He believes that the zero calorie drink is the best Cola out there and wouldn’t dare switch over to something as common as Pepsi Max. For Ryan, Diet Coke is a religion. He knows the taste like the back of his hand, drinks more than 3 cans a

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